ComplexLand
Immersive, shoppable 3D world blending gaming, music, fashion and shopping into a fully interactive experience.
- RoleFrontend developer
- Date
From a physical event to a digital one
Since ComplexCon 2020 was cancelled due to COVID, Complex Networks partnered with Jam3 to create ComplexLand: a first‑of‑its‑kind virtual event & e‑commerce that combined gaming, music, fashion and shopping in a shoppable 3D world.
Pushing the boundaries of virtual events
The experience itself was like a retro‑futurist roleplaying game where users could customize their avatars, roam a 3D map, attend virtual concerts from top‑selling artists, interact with 50+ hype brands like Gucci, Versace, adidas...
Building a shoppable virtual world
Unlike traditional e‑commerce platforms, ComplexLand was built as a fully immersive WebGL experience, enabling real‑time interactions and allowing users to freely explore the 3D world, engage with brands and discover exclusive content.
The VergeComplex turned its fashion and music festival into a futuristic video game.
WWDComplexLand made virtual shopping a reality.
ForbesComplexLand is a responsible alternative to ComplexCon and could revolutionize how large events are experienced.
Credits
Made with Jam3 (Monks)
Executive
- Adrian Belina
- Jordan Cuddy
Strategy
- Arpan Rai
- Chelsea Thompson O’Brien
- Jessica Clements
Production
- Ali Rodriguez
- Jody Orsborn
- Kait Lacy
- Shannon Kennedy
- Cass G
- Cass H
Design
Creatives
- Steffen Christiansen
- Alexandra Hook
- Arin Delaney
- Célia Lopez
- Charlotte Lucas
- Juan Castro
- Mike Lamont
- Nestor Ramos
- Taka Imagawa
UX
- Tiago Furquim
Development
Technical directors
- William Chan
- Kin Hui‑Lo
- Jacob Jang
Developers
- Alejandro Mesa Suarez
- Iran Reyes
- Kaiyi Wong
- Marcelo Rodriguez
- Michael Da Silva
- Rubislandy Rodriguez
- Nick Poisson
- Riess Group
- Arnaud Rocca
WebGL developers
- John Lacoviello
QA
- Arturo Martinez
- Bruno Fioritto
- Jude Gilardi
- Odrys Bretau
- Tomas Severo
- Yasel Llerena