PANAMÆRA

Redesign of PANAMÆRA’s website, highlighting their bold identity through impactful animations, fluid transitions, and WebGL‑powered smoke effect.

RoleCreative developer
Date
Context

Embodying PANAMÆRA’s artistic DNA

Since we had worked several times with PANAMÆRA, they approached us to mark their shift into a fully fledged creative studio with a complete redesign of their website. This redesign was an opportunity to create a digital experience as bold as their productions.

Concept

Seamless and cinematic experience

We aimed at putting PANAMÆRA’s stunning work and visuals at the core of the new design. Resulting in a minimal interface that lets the company’s bold and flamboyant identity shine through impactful animations and page transitions, reflecting the studio’s cinematic expertise.

Innovation

WebGL‑powered smoke shaders

To enhance the brand’s distinctive aesthetic, we developed a custom interactive WebGL showreel with smoke transitions. This dynamic effect ties the entire experience together, acting as a visual thread between sections and reinforcing the elegant, bold, and assumed feel of PANAMÆRA’s work.

Outcome

Bold, immersive and timeless

The final result is a website that not only showcases PANAMÆRA’s work but also elevates their brand identity. A seamless blend of technology and design, providing visitors with a cinematic and engaging journey through PANAMÆRA’s identity.

Credits

Made with TOOSOON

Website

Designers

  • Hugo Maury
  • Nicolas Loureiro

Developers

  • Yann Kubacki
  • Arnaud Rocca

Trailer

Editor

  • Hugo Maury

Client team

PANAMÆRA

  • Cedric Richer
  • Quentin Curtat
  • Yann Bigay
  • Gary Bialas